Webcast Recording

 How the Digital Era and Customer-Driven Data are Challenging CIO Decision Making

Select the best technologies for your customers

We welcome Forrester Vice President and Principal Analyst, Bobby Cameron and Decision Lens experts to explore how CIOs and IT leaders can be prepared to strategically select the best business technologies to best serve their customers while thriving in an increasingly transformational market.

Watch this webcast if you want to:

  • Become more strategic in technology investment prioritization
  • Anticipate the needs of your customers and provide a smart solution
  • Make informed technology decisions with the right data

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Date: Wednesday, July 13, 2016
Time: 12 pm ET/ 9 am PT

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About the Speaker

Bobby Cameron
Vice President, Principal Analyst Serving CIOs


2016-07-13_WB_Platform_Forrester_Bobby-Headshot.pngBobby serves CIOs. He is a leading expert on best practices for IT, including: business technology (BT), the empowered BT archetype, transformation from IT to BT, BT demand management, driving business innovation, business alignment, the business value of IT, BT strategic planning, IT governance, IT structure, IT/BT maturity, the marketing of IT, architecture and technology strategy, application development, IT operations, and serving the business.


His specialty is transformative technology use that drives business success in the emerging world of business technology (BT), like IT value creation, technology-based business innovation, and digital business networks.


While Bobby focuses his research on delivering IT excellence on the road to BT, he continues his close work with members of The CIO Group in the Forrester Leadership Boards, which he conceived and piloted in 2002. In this role, he writes CIO-targeted research, answers individual members' business and technology inquiries, and facilitates CIO Group member exchange meetings where CIOs discuss member-selected topics.

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